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The National Agricultural Library is one of four national libraries of the United States, with locations in Beltsville, Maryland and Washington, D.C. It houses one of the world's largest and most accessible agricultural information collections and serves as the nexus for a national network of state land-grant and U.S. Department of Agriculture field libraries. In fiscal year 2011 (Oct 2010 through Sept 2011) NAL delivered more than 100 million direct customer service transactions.

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Journal Article

期刊文章

Organic and local food consumer behaviour: Alphabet Theory  [2009]

Zepeda, Lydia; Deal, David;

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Semi-structured interviews are conducted to understand why consumers buy organic and/or local foods. The interview findings are consistent with existing theoretical frameworks for explaining environmentally significant behaviour: Value-Belief-Norm (VBN) theory and Attitude-Behaviour-Context (ABC) theory. Findings show that organic food shoppers in particular are motivated by values, beliefs and the creation of norms. However, the interviews indicate that knowledge (K), information seeking (IS) and habit (H) are also important in understanding why consumers choose organic and local foods. Incorporating demographics (D) as well, the resulting VBN-ABC-D-K-IS-H or 'Alphabet Theory' is presented as a new framework to explain organic and local food purchase behaviour.
来自期刊
International journal of consumer studies
ISSN : 1470-6423

书目信息

语言:
English
类型:
Journal Article
自何时收录于AGRIS:
2013
卷:
v. 33
期:
6
起始页:
697
结束页:
705
出版者:
Oxford, UK : Blackwell Publishing Ltd
所有题名:
"Organic and local food consumer behaviour: Alphabet Theory"@eng
其它:
"Includes references"
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书目信息

语言:
English
类型:
Journal Article
自何时收录于AGRIS:
2013
卷:
v. 33
期:
6
起始页:
697
结束页:
705
出版者:
Oxford, UK : Blackwell Publishing Ltd
所有题名:
"Organic and local food consumer behaviour: Alphabet Theory"@eng
其它:
"Includes references"