Eco-consumer and changes in the economy (economic conditions)
2012
Kondratowicz-Pozorska, J., University of Szczecin (Poland)
The article is trying to answer to the thesis put in the subject of this article. The discussion is held on conditions that are positively strengthening the role of eco-customer on the European market and that favour him from other customers. The aim of this article is to highlight factors, which can cause non-implementation of eco-consumer ideas. Consequently, this thesis has lead to the research to the research to prove that the position of an eco-consumer in the society is still very important besides all economic circumstances. The article holds discussion related to the notions like equal development, multifunctional development of rural areas, green and social marketing, and financial crisis.
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