Assessment of Consumer Preferences and Perceptions on Egg Consumption via Correspondence Analysis
2020
Ogutcu, Mustafa | Elmas, Emine Tugce
Egg is one of the most important nutritive foods in human diets. Most nutritionists recommend theconsumption of at least one egg per day during the age of development. The aim of this study wasto determine consumer preferences on egg consumption according to demographic and healthconditions in Turkey. For this reason, a questionnaire with 12 questions was applied to voluntary814 participants. Relationship between demographic data and questions were evaluated usingCorrespondence Analysis. Results indicated that consumers’ age was very effective on eggconsumption frequency and consumed egg types. Similar results were observed for consumers’income level. On the other hand, education level of consumers was only effective on consumedegg types, as expected. It was found that disorders restricted egg consumption frequency andaffected consumed egg types. In conclusion, it was determined that sources from which theparticipants look for information about eggs differed according to their educational background.The present study provides information about relation between egg consumption and demographicdata. Results of the study are valuable for the local and industrial egg producers for understandingconsumer-purchasing decision on egg consumption.
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