THE MECHANISM FOR ENSURING THE SYSTEM OF BALANCED CONSUMPTION AND PRODUCTION

The article reflects the results of integrated study about providing balanced consumption and production. It is established that to achieve sustainable economic development one of the most promising areas is to develop a mechanism for balanced consumption and production, which is based on the resource approach and the model of intersectoral balance and is an extremely complex task that requires a systematic approach and generalization of economic, social, human and environmental development in the long run, has general scientific and methodological significance and requires further research. The paper reflects the structural and logical scheme of the studying process the terminology of the balanced consumption and production in Ukraine, which takes into account globalization, information and digital transformations. The article analyzes endowment of the natural resources in the world and proves the expediency of developing a mechanism for ensuring balanced consumption and production in Ukraine. The main goals and objectives for ensuring the transition to models of balanced consumption and production in accordance with the regulatory and legal support of Ukraine. A comparative analysis of balanced consumption and production models was carried out, grouping the said models according to main characteristics. A mechanism has been developed to ensure a system of balanced consumption and production, the main principle of which is the integration of environmental, economic and social aspects of the use of natural resources, which is one of the provisions of the basic organisation of "green economy". It is substantiated that the main purpose of the mechanism developed in this study is to improve the system of natural resources management in the national economy by determining the level of balance between consumption and production by assessing economic, environmental and social indicators followed by the development of supportive or transformational policies