Increasing Environmental Corporate Social Responsibility of Kamyaran’s Rural Cooperatives
2021
kamal rostami | Laleh Salehi
Companies have become increasingly aware of the Corporate Social Responsibility (CSR) vital role in global competition and have come to the conclusion that they must not only focus on the production of goods and services, but also make decisions that are ethically and socially accepted by all stakeholders. One of the most important aspects of CSR is responsibility for the environment. However, there is still exist a gap in CSR studies on factors that influencing Environmental Corporate Social Responsibility (ECSR). Accordingly, the purpose of the manuscript was to identify factors affecting the ECSR activities in Kayaran’s rural cooperatives. The statistical population included cooperatives members at Kamyaran township (N= 14100). Form these, 358 persons were selected as sample using proportional assignment random sampling method. The made questioner was used ton data gathering which its content and structure reliability, and its validity arrangement confirmed by exploratory factor analysis (KMO= 0.961, p= 0.00) and Cronbach's alpha (α= 0.81-0.91). Results of explanatory factor analysis showed that four factors including of “support, guidance and monitoring strategy”, “Psychological and structural legitimacy and empowerment”, “Endogeneity and Extroversion”, and “participatory mechanism” explaining about 66% of variance of cooperatives social responsibility to pro-environmental activities.
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