Innovative approaches to improving the agricultural sector in the era of digitalization of the economy

Conducting a study on this topic is becoming relevant due to the rapid introduction of digital technologies in the agricultural sector, which requires urgent study to effectively address current challenges in agriculture. The purpose of this paper is to analyse innovative approaches to improving the efficiency of economic activity in the agri-food sector. The methods used include the analytical method, classification method, functional method, statistical method, synthesis method, and others. The study found that the use of innovative approaches has significantly improved the productivity and sustainability of the agricultural sector. The use of blockchain technologies has increased trust in the supply chain by providing verified and transparent information on product quality. The analysis of large volumes of data has made it possible to develop specialized solutions and strategies tailored to specific business conditions in different regions. The results show an increase in the resilience of the agricultural sector to changes in economic and climate conditions. The findings of the study highlight the potential of digital transformation as a strategic tool for innovative and sustainable development of the agricultural sector. The study identified key strategies for the future implementation of digital technologies, taking into account the needs of the agricultural sector. The conclusion emphasizes the importance of introducing digital technologies to increase efficiency, improve management and ensure the sustainability of the industry in today’s digital economy. The practical significance of the paper is to analyse and highlight the factors that affect productivity and resource management in agriculture, which serves as a basis for further research and development of specific strategies and recommendations to improve the efficiency of the sector