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Exploring a Link Between the Third-Person Effect and the Theory of Reasoned Action

2008

Golan, Guy J. | Banning, Stephen A.


Bibliographic information
American behavioral scientist
Volume 52 Issue 2 ISSN 0002-7642
Publisher
SAGE Publications
Pagination
208-224
Other Subjects
Theory of reasoned action; Political advertising; Public service announcements; Social behavior; Behavioral component; Third-person effect
Language
English
Sub Title
Beneficial Ads and Social Expectations

2019-07-15
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