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[Fast food - the end of cultivated eating? Demand and marketing techniques for bread and bakery products in Europe and in the USA]

1985

Steller, W. (Vereinigung Getreide-, Markt- und Ernaehrungsforschung, Bonn (Germany, F.R.))

AGROVOC Keywords
alimentos preparados bakery products escandinavia france francia marketing techniques prepared foods produit de cuisson promotion des ventes sales promotion scandinavia scandinavie technique de vente usa
Bibliographic information
Volume 9 Issue 7 ISSN 0250-1556
Pagination
pp. 489-496
Other Subjects
Comportamiento del consumidor / republica federal alemana; Etats-unis; Comportement des consommateurs / republique federale d'allemagne; Productos de panaderia; Tecnicas de mercadeo; Aliment prepare; Consumer behaviour/ german federal republic; Estados unidos de america; Promocion de exportaciones
Language
German
Note
3 tables
Type
Conference
Conference
19. AIBI Kongress, Vienna (Austria), 2-4 May 1985
1986-08-15
AGRIS AP
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