[Prospects of shops for natural food and their importance for the marketing of biological products]

Klein, A.; Wirthgen, B.

[Prospects of shops for natural food and their importance for the marketing of biological products]

1988

Klein, A. (Gesamthochschule Kassel (Germany, F.R.)) | Wirthgen, B.

German. Die Naturkostlaeden werden in Zukunft verstaerkt mit der Konkurrenz von Grossanbietern zu kaempfen haben. Vielerorts werden in Testmaerkten die Chancen eines Naturkostsortiments erprobt. In Gemischtwarenlaeden wird eine "Bioecke" eingerichtet, fuer Grossanbieter wird moeglicherweise der Naturwaren-Discounter richtungsweisend.

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AGROVOC Keywords

alimentos sanos health foods marketing policies marketing techniques shops technique de vente tiendas

Bibliographic information

Published in

AID Verbraucherdienst (Germany, F.R.)

Volume 33 Issue 8 ISSN 0720-7522

Pagination

pp. 157-162

Other Subjects

Magasin; Tecnicas de mercadeo; Republique federale d'allemagne/ agriculture biologique; Republica federal alemana/ agricultura organica; Politica de comercializacion; Aliment sante; German federal republic/ organic farming; Politique de marche

Language

German

Note

2 tables; 4 ref. Summary (De)

Type

Summary

In AGRIS since: 1989-08-15

Format: AGRIS AP

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[Prospects of shops for natural food and their importance for the marketing of biological products]

1988

AGROVOC Keywords

Bibliographic information