New markets and their supporting institutions : opportunities and constraints for demand growth
2006
Demand-side trends are part of a complex set of drivers behind the development of mainstream and niche markets for high-value agricultural food products. It follows that the structure and organization of supply chains and institutions is also evolving. The integration of agriculture (which consists predominantly of small-scale farmers), into high-value markets must be seen alongside these ongoing processes of commercialization and transformation of supply chains, or ‘agroindustrialization’. The paper explores challenges that developing countries face in exploiting opportunities presented by these evolving high-value markets for agricultural and food products, and highlights notable successes at the country and/or exporter level.
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