A Study on the Information System of Nature Fresh dairy Project in Kerala
2018
Sreeram, V. | Gupta, Jancy
Information is considered as an essential input to agricultural education, research and development and extension activities. Agricultural information system is a system in which agricultural information is generated, transformed, consolidated, received and fed back to underpin knowledge utilisation by agricultural producers. The present study was framed with an objective to explore the information system of 2 Panchayaths in Kerala state, where the Nature Fresh Model (NFM), an innovative dairy value chain is operational. Various actors, associated with the project were identified and the farmers’ preference for different information sources was quantified. A comparison of information scores of the project participants in the study areas in terms of z-scores shows that the information linkages are comparatively strong in Akathethara, where the project is institutionalized indicating the strong information system among the farmers with diverse actors.
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