The public perception of the Bali cattle-Lontara motif cloth product as local wisdom in South Sulawesi

Batik is one of the characteristics of the Indonesian people whose development is quite rapid today. One area in Indonesia that has batik with its uniqueness is South Sulawesi province, namely silk batik. Silk is a typical fabric of the region which in recent years developed with a motive that uses the Lontara script. Lontara script is a traditional script of the Bugis community and is used as a local language in several areas. The use of Lontara script on silk cloth is unique in the fashion world. On the one hand, there are quite a lot of local cattle such as Bali cattle that allow it to be visualized on silk cloth. The purpose of this study is to promote the Lontara script and Bali cattle which are local wisdom in South Sulawesi province. This study was a descriptive research. Before the production process, a design that combines Bali cattle motive and Lontara script was designed using the Adobe Photoshop CC-19 software application. Methods or stages of production included the process of making batik using wooden stamps made by the animal motif design and the Lontara script about Bali cattle. This wooden stamp was dipped in the wax that has been heated and affixed to the base material of white cloth. After the entire fabric was stamped, then coloring was given to the fabric's basic ingredients according to people needs and tastes. After it was dried under the sun, then it was soaked and cooked and dried again by stretching, so that the drying process can be better. Batik products made from a blend of motive from cattle with the Lontara script, the Bugis language, were expected to be a medium to promote the cultural richness of South Sulawesi province. The sustainability of this product has potential because the public gives a good assessment of the product.