Consumer Perception and Attitude toward Insects for a Sustainable Diet
2021
Mariarosaria Simeone | Debora Scarpato
The main objective of this research paper is to understand consumer knowledge and perception of insects for food. Primary data was collected using a questionnaire conducted in Rome, and the data was analysed using a probit model in order to understand consumers&rsquo: attitudes to include insects as a sustainable solution to meat consumption in their diet. We connected the participants with a willingness to consume insects with those that are critical, informed, and concerned about the environment. This study shows that insects&rsquo: consumption and social acceptance is very low even for people who have a greater sensitivity to sustainable diets. Suggestions are included to improve the communication of this food type to raise awareness in the consumers&rsquo: minds. This research continues the debate on sustainability and global food security.
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