[Applying of information technologies in achieving increasing of business effectiveness of cellulose and paper industry] | Uticaj krize na ekonomski položaj industrije celuloze i papira
2010
Bogavac-Cvetković, N., Megatrend univerzitet primenjenih nauka, Beograd (Serbia). Fakultet za poslovne studije
Circumstances the national economy operates within, together with global economic trends in domain of internationalization, impose the increase of information technology activities which are to enable creation of the environment favourable for both business success and competitive advantage realization. Application of information technology should make the global market reconstruction possible, affecting therefore the process of redefinition of business operation procedure as well as making its impact on changes in domain of conventional economic throught in the actual cellulose and paper industry domain.
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