[Improving competitive relations of enterprises of a local bread and bakery product market]
2004
Repich, T.A.(National Univ. of Food Technologies, Kyiv (Ukraine))
The subject of the present thesis is processes of changes in competition strategies of the behavour of bakery enterprises on Kyiv's local bread market. Proposed is the definition of the bread and bakery products market as local commodity and geographical ones. A complex assessment of up-to-date competitive strategies of the behaviour of the bakery enterprises on the local commodity market is carried out. A special features of functioning competitive strategies of behavior of the enterprises in Ukraine at the stage of development of a limited resource market are determined. Offers are made on improving the mechanism of the influence of the taxation system on the activity of the enterprises by means of lowering the intensity of external violations. The results of the study are introduced in the practice of work of bakery enterprises and into educational process
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