Formulation and realization strategy of business internationalization | Формулисање и реализација стратегије интернационализације пословања
2008
Михаиловић, Б., Институт за економику пољопривреде, Београд (Serbia) | Симоновић, З., Институт за економику пољопривреде, Београд (Serbia) | Хамовић, В., Институт за економику пољопривреде, Београд (Serbia)
Developmental behavior of a company means searching for concepts and instruments which harmonize goals and possibilities of the company with challenges and threats from surrounding. Developmental goals represents anticipated effects, conditions or situations which company wants to achieve. Developmental policy gathers a certain group of rules, criteria or principles that the company will do in making decisions about growth and development. In order to achieve developmental goals a direction and method of the company’s action must be set up. Management of growth and development of the company means setting up a strategy as a way of putting developmental policy into reality.
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