Franchise relations as a way of import substitution in the CJSC 'Minsk Grape Wines Factory' | Франчайзинговые отношения как направление импортозамещения на ЗАО 'Минский завод виноградных вин'
2011
Metlitskij, V.N., National Academy of Sciences, Minsk (Belarus). Institute of System Studies in Agro - Industrial Complex
In the conditions of the Republic of Belarus there was analyzed the experience of national CJSC 'Minsk Grape Wines Factory' as a company which produces import-substituting products in the franchise relations. This analysis shows that production made by closed joint-stock company with use of trademarks and vintage wine of the enterprises which are engaged in manufacture fault in Georgia, France, Italy, Spain and other countries, doesn't concede under qualitative characteristics of production, entered contractual relations of the enterprises. In our opinion, the usage of the franchise relations for the production of import substitution is possible in other sub-sectors of agriculture. In course of the study there was presented a comparative analysis of import of grape wines and their production on the basis of franchise relations. Research results proved the possibility of mutually beneficial co-operation of enterprises on the basis of franchise in the conditions of organization of production of import-substituting products.
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