A content analysis of video episodes produced by mainstreaming population, environment and food security issues into agricultural extension programmes project
2010
Ahmed, R.M.S. | El-Genghy, H.M. | Ahmed, A.H.
Mainstreaming Population, Environment and Food Security Issues into Agricultural Extension project aimed at enhancing communication advocacy and mainstreaming, with emphasis on reproductive health , family planning , environment, gender status , and gender related issues through extension messages and awareness campaigns focusing on population RH- FP, gender related issues, environmental and their direct relation to food production and food security conducting in 75 villages in Egypt through the agriculture extension activities. With the increase in the geographical scope of the project activities and dissemination of messages of integrated treatment in the governorates of the Delta and the territory of modern land reclamation, and with the lack of studies and researches focused on content analysis of the video episodes produced by the project, this research was undertaken in order to determine the content categories of the examined episodes. 24 episodes were studied, according to the content analysis procedures; content categories, units of measurement were identified, accuracy, validity and consistency were considered.
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