Tourism rural development in the European Context: Overview
2017
Rajović, G. | Bulatović, J.
The European territory is characterized by a strong presence of rural areas. Approximately 52% of the European territory is classified as predominantly rural. In this context, Rural Tourism is one of the key opportunities in terms of potential growth for rural areas, in the wider context of the Sustainable Management and Promotion of Territory activities (Fagioli et al, 2014). In the last two decades, in many European Union member countries, rural tourism is considered as a strategy for the future, which can contribute to economic and social development of local communities, of less favored regions alike, in order to create jobs and reduce migration. At the same time, rural tourism has the advantage that it acts for the purpose of opening new investment prospects. Thus, it must be regarded as an economic activity that contributes to regional development and, consequently, to the overall economic growth
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