Digital Transformation and Eco-Innovations
2023
Zakić, Nebojša
The paper analyzes the impact of digital transformation on eco-innovation. Significant progress in digital technologies has contributed to the birth of In dustry 4.0, i.e. the Fourth Industrial Revolution. Digital transformation is the company’s response to the rapidly changing business landscape in the digital age, enabling companies to remain competitive and improve their performance. It refers to the integration of digital technologies in all aspects of the organiza tion, reshaping or replacing the business model. Previous industrial revolutions achieved an enormous rate of economic and social progress, but had a negative impact on the environment. Eco-innovations are companies’ response to envi ronmental problems: they refer to innovations that improve environmental per formance, helping companies to balance profitability and environmental respon sibility and to increase prospects for long-term survival. The focus of the work is on eco-innovations of products, processes and organization. The accumulation of digital technologies and the development of digital capabilities in an organi zation can induce all these categories of eco-innovation. The work is theoretical, the impact of digital transformation on eco-innovations can be empirically test ed, it can be extended to other types of eco-innovations and it can also include the value chain and business ecosystem.
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Editeur University „Union Nikola Tesla“, Belgrad, Serbia]
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