The paradigms of strategic thinking
2001
Palan, J.F. (Ceska Zemedelska Univ., Prague-Suchdol (Czech Republic))
The mode in which top management and owners think about strategy is a decisive factor of company growth. The author presents paradigm of conventional strategic thinking versus paradigm of value innovation on the background of strategic control process. He explains their principles, including case study. At the end, he stresses that system value innovation represents the important source of entrepreneurial opportunities.
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