A Mixed-Methods Evaluation of a SNAP-Ed Farmers' Market–Based Nutrition Education Program
2015
Dannefer, Rachel | Abrami, Alyson | Rapoport, Rebecca | Sriphanlop, Pathu | Sacks, Rachel | Johns, Michael
Evaluate the effectiveness of the Stellar Farmers' Market program.Mixed methods including focus groups and a quasi-experiment comparing a control group of market shoppers who had never attended a class, participants attending 1 class, and participants attending ≥ 2 classes.Eighteen farmers' markets in New York City.A total of 2,063 survey respondents; 47 focus group participants.Farmers' market–based nutrition education and cooking classes paired with vouchers for fresh produce.Attitudes, self-efficacy, and behaviors regarding fruit and vegetable (FV) preparation and consumption.Bivariate and regression analysis examined differences in outcomes as a function of number of classes attended. Qualitative analysis based on a grounded theory approach.Attending ≥ 1 classes was associated with more positive attitudes toward consuming FV; attending ≥ 2 classes was associated with greater FV consumption and higher self-efficacy to prepare and consume produce. Respondents attending ≥ 2 classes consumed almost one-half cup more FV daily than others. These associations remained after controlling for age, race/ethnicity, education, and gender.Offering nutrition education and cooking classes at farmers' markets may contribute to improving attitudes, self-efficacy, and behaviors regarding produce preparation and consumption in low-income populations.
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