Using the econometric methods in the marketing orientation of food industry
1991
Linhart, K. | Fronek, P. (Vyzkumny Ustav Ekonomiky Zemedelstvi a Vyzivy, Prague (CSFR))
The paper is a treatise on the determination of regression functions for the chosen economic quantities - dependent variables; in the given case these variables are the energy consumption in kJ and the annual consumption of meat (calculated as meat with bone, including viscera but excluding poultry) in kg per capita of population. Practical explanation is given for the use of regression functions in the quantification of dependent variables. Instructions are provided concerning the use of regression functions in marketing practice.
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