Opening to agricultural communication for farmers in Bangkok and Chachoengsao province | การเปิดรับข่าวสารทางการเกษตรของเกษตรกรในกรุงเทพมหานครและจังหวัดฉะเชิงเทรา
2008
Somsak Kuhaswonvetch(King Mongkut's Institute of Technology Ladkrabang, Bangkok (Thailand). Faculty of Agricultural Technology) E-mail:[email protected] | Vinapron Punkung(King Mongkut's Institute of Technology Ladkrabang, Bangkok (Thailand). Faculty of Agricultural Technology)
Main objective of this research was to investigate behavior, knowledge, attitude and problems related to reception of agricultural information of farmers in Bangkok and Chachoengsao. The sample consisted of 380 farmers. It was found that most farmers received information from their neighbors and relatives. To them, agriculture officials and relatives were reliable persons. They had access to information once a month, on Saturday and Sunday at the village meeting hall. Most of them read the Thairath and Khaosod newspapers. They preferred reading political and agricultural news one or two days/week during 04.00-08.00 a.m., spending less than one hour at a time at home. Most of them read economic and political journals/magazines one or two days/week during 04.00-08.00 a.m., spending less than one hour at a time at home. The majority of them listened to music and news radio programs one or two days/week during 06.00-08.00 a.m., spending less than one hour at a time at home. Regarding TV most of them watched Royal Family and political news on Channels 5 and 7 once/month during 04.00-06.00 a.m., spending about 45 minutes at home. Most farmers preferred receiving information from persons, followed by TV, while radio was the least preferred medium.
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