Strategic issues in agricultural information, with special reference to developing countries. To serve their users better, information specialists must learn what the users really need and convince administrators of the value of their information.
1989
Metcalfe J.R.
The factors limiting the effective use of agricultural information in developing countries are identified as: lack of knowledge about the users' needs; inadequate access and/or lack of awareness of conventional and unconventional sources of information; lack of attention to the creation of local data sources; lack of knowledge about how to find information and how best to communicate it. The solutions are seen to be: creating an awareness of the value of information; getting governments and agencies to provide the necessary information sources equipment, staff and training; getting closer cooperation on information initiatives and projects that really are needed. The key issue is seen to be the lack of a global long-term plan that could be used as a guide for individual governments and agencies.
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