The Value Chain and Sustainable Efficiency of Industrial Potatoes Through an Entrepreneur
2024
Rezhen HARUN | Kawan SIRWAN
This research was driven by the need for sustainable and efficient farming, productivity, and market expansion. This study mapped the industrial potato value chain, identified key stakeholders and their responsibilities, and assessed value chain linkages. This case study employed purposive sampling. The industrial potato value chain includes input suppliers, producers, processors, traders, and consumers, according to the research. Agricultural entrepreneurs are vital to the industrial potato value chain. He chose the Sharazur Plain, Kalar City, and Penjwin districts of Sulaimani Governorate in Iraq's Kurdistan Region for industrial potato production. Additionally, the entrepreneur has entered into agreements with Green Iraq Company as a processor, input supplier, and a chain supporter of the industrial potato value chain. The company has a significant role in enhancing producers to produce industrial potatoes, Lay's Chips is manufactured by a company in Sulaimani governorate/Bazian region. The study demonstrates that the implementation of contractual agreements may lead to a win-win situation for all parties involved. This reduces the farmer's risk by promoting cultivation and guaranteeing the firm has enough raw materials for processing. According to this study, universities, research centers, and agricultural departments have no role in the industrial potato value chain.
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