Harnessing ICT to scale up agricultural solutions - intervention research : an assessment of ICT strategies that are most effective and efficient in scaling agricultural solutions in Malawi
2019
Farm Radio International | Farm Radio Trust
Annex to Final Technical Report
显示更多 [+] 显示较少 [-]ICTs have the potential to accelerate scaling of application and potential adoption of agricultural innovations. The report details a Participatory Radio Campaign promoting soybean inoculant. The main sources of inoculant messages in order of dominance were radio, extension workers and SMS push platforms. The ICTs used in the intervention worked best in combination; for instance, radio programming that complemented call center feedback by using it as content. The intervention program using rhizobium inoculant fertilizer had an impact on soybean yield: there was a 103% and 86% increase in soybean yield among listeners and non-listeners of the radio program respectively.
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