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ELECTRONIC MARKETING AND ECONOMIC EMPOWERMENT OF RURAL WOMEN
2018
Zeinab Abd-Elrahman | Heba Mohamed
The Research aimed to identify the types of products marketed by the respondents electronically, to identify the marketing methods used by the respondents, and what is preferred, identify the contribution of e-marketing in establishing women's own project, to identify the advantages and disadvantages of e-marketing from the point of view of the respondents, to identify the level of economic empowerment of rural women who market their products electronically, to identify the effect of Independent variables on The dependent variable( economic empowerment), and to identify the activities and extension efforts in the field of electronic marketing. The research was based on the social survey approach by selecting a randomly sample of the respondents in Qalyubiya Governorate (90) respondents, (30) respondents with Qalyubiya Facebook groups and (60) respondents were selected through (Open Day) (is a day of rural women show electronic products through Facebook pages). Data were collected during June, July and August 2017 and using frequencies and percentages, Pearson's simple correlation coefficient, Step-Wise analysis to analyze research data. The most important result are as the follows 1- Most of the products that are marketed electronically are clothing (40%), Beauty Products (26.7%), Household products (7.8%), household food (7.8%), indicating Products not related to rural products and its products indicates a change in some purchasing habits in the countryside, which can be traced to electronic marketing. 2-(41.1%) of the respondents marketed their products through social networking sites, while (53.9%) of the sample used the usual marketing methods (such as selling in shops, markets) and the use of social networking sites in marketing. Half of the sample (45.6%) prefer marketing through social networking pages, (23.3%) prefer normal marketing, and (31.1%) prefer to use both methods. 3-The results showed that e-marketing contributed to the establishment of women in their own project. About (55.6%) of respondents said that emarketing was easy to market their products, and (51.1%) of respondents said that emarketing encouraged them to do their own project. 4-The most advantages of electronic marketing from the point of view of the respondents is to interact at any time, and get the largest number of customers, and marketing outside the village, and determine the opinion of the customer easily, easy to spread products and easy access to customers through social networking pages, and it has some disadvantages, the most important of which is the difficulty of inspecting the product to ensure the quality (14.3%). It requires follow-up and continuity to the personal page or the group on which the products are displayed (16.4%), the seasonality of the sale, the absence of a fixed salary (6.7%), and (8.4%) of the respondents mentioned that there are no disad vantages for electronic marketing from their point of view. 5- More than half of the sample (58.9%) is in the average empowerment category, while (37.8%) are in the low category, (3.3%) are in the high empowerment category. 6- The results of the study showed that there are four independent variables of the independent variables, "e-marketing, training, family support, the judgment of the respondents on their project", all of which explain about 41.2% of the variation in the level of economic empowerment of the researchers. 7- All the participants were not exposed to any activities or extension efforts by the extension system.
显示更多 [+] 显示较少 [-]IMPROVING FRUIT SET, YIELD AND FRUIT QUALITY OF KHADRAWI DATE PALM CULTIVAR
2018
A. Moustafa | N. Abdel-Hamid | A. Abd El-Hamid | M. El-Sonbaty | S. Abd El-Naby
This experiment was carried out during 2015 and 2016 experimental seasons to investigate the effect of spraying with moringa extract at 3%, garlic extract at 3% or ascorbic acid at 300 ppm on fruit set, yield and fruit quality of Khadrawi date palm cultivar. Anyhow, bunches were sprayed at three times (3 hours before pollination then 4 and 8 weeks after pollination). The present results indicated that spraying date palm bunches with moringa extract or garlic extract recorded the highest initial fruit set in the first and second seasons, respectively. As well as, moringa extract gave the highest fruit retention and yield in both seasons. In addition, all treatments improved some fruit physical characteristics i.e. fruit weight, flesh weight, fruit volume and fruit length compared to the control treatment in the two studied seasons. Also, results showed that moringa extract or ascorbic acid increased TSS%, total sugars % and reducing sugars % in both seasons compared to the control. Meanwhile, the lowest fibers % was obtained by garlic extract in the two seasons. Also, all treatments had no significant effect on total acidity % and tannins content in both seasons.
显示更多 [+] 显示较少 [-]THE ECONOMIC REVENUES OF USING BIOGAS TECHNOLOGY IN THE NEW EGYPTIAN RECLAMED AREAS [
2018
Eman El-Sayed | M. Ragab | A. Abd El-Ati | Shimaa Fawzy
Energy sources represent one of the most important inputs of the production process without which the production process can't begin or continue. The process of fossil fuels production has Longley been associated with large amounts of emitted pollutants into the atmosphere starting through the industrial revolution at the beginning of the last century and up to nowadays, causing high levels of pollution that have threatened the human presence on earth. Fossil fuels has three main problems: the first is polluting the environment and the second is that it is steadily depleting and the third is that it has a decreasing supply function, contrary to its increasing demand, which has led to a steady increase in its international prices. It is a must and not a luxury. These made the world to produce the biogas and its secondary product "the biogas compost" which environmentally and economically compatible compared to other alternatives offered in the global market. In Egypt, the problem of fuel is more acute, especially in the desert provinces, where the challenges of shortage of supply of LPGs combine with increasing demand due to rapid population increase with spatial spacing between production and distribution areas accompanied by transportation, storage and handling risks, In a short period of time, all of which are a constant pressure on the balance of the local market for fuel, especially gas cylinders (LPG). Increasing carbon emissions from different sectors especially transport and agriculture (with regard to the accumulation and unsustainable handling of agricultural wastes) and the industrial sector pose significant challenges to environmental safety in Egypt. Which makes these factors a pressure pathway for the state to encourage the spread of the use of biogas technology in the agricultural sector, especially as it save the foreign currency through the provision of a complete decomposed, free of parasites, and low cost fertilizer in addition to it doesn't cause environmental pollution compared to other high-cost organic fertilizers and extremely expensive and environmentally pollutant chemical ones. The study found that the size of the most common fermenter in the category of small-size fermenters is 6 m 3 because it has a high economic return. The research concluded that in biogas production units studied in the newly reclaimed areas of three Governorates (South Sinai, Fayoum, Assiut), net profit reached the end of life of the project, estimated at about 15 years, is about 42642 LE. The average annual profit per unit (4240 LE), IRR (15%), and the total cost recovery period of the unit are estimated at (7 years). A sensitivity analysis of 10% found that First Increase costs by 10% Net profit of LE 40454. The average annual profit is LE 3424. Internal rate of return (IRR) 15% The total cost recovery period for the unit is 7 years. Second Revenues decrease by 10% Net profit of LE 3622. The average annual profit is LE 3075. Internal rate of return (IRR) 15% The total cost recovery period for the unit is 7 years Third Increase costs by 10% and decrease revenue by 10% together Net profit of LE 34014. The average annual profit is 3000 pounds. Internal rate of return (IRR) 15% The total cost recovery period for the unit is 7 years The study recommends the use of 6 m3 biogas fermenters in the agriculture sector for heating, lighting and cooking purposes especially in newly reclaimed lands to provide energy and organic fertilizers to ensure the sustainability of the environmental resources in these virgin areas and the success of production processes economically.
显示更多 [+] 显示较少 [-]SOWING DATE AND IRRIGATION EFFECTS ON PRODUCTIVITY AND WATER USE EFFICIENCY IN SUNFLOWER
2018
M. Shahin | M. El-Bially | H. Saudy | I. El-Metwally
Abiotic stresses represent a major impediment to crop productivity, especially in arid regions. Thus, over two years of 2014 and 2015, a field experiment was undertaken at El Nubaria region, Egypt to assess the productivity and water use efficiency (WUE) of sunflower as affected by planting dates (April 21, May 21, and June 21) and irrigation levels (ET100%, ET85% and ET70%,). Results clarified that leaf chlorophyll a content was higher by sowing in May than in either April or June sowings, while leaf carotenoides of plant sown in May or June surpassed those sown in April. The minimal value of proline was obtained with sowing in May. Sowing in May increased plant height by 52.2 and 22.3 as well as LAI by 19.3 and 73.1% than sowing in April and June, respectively. The reductions in seed yield, oil yield and WUE amounted to 10.5 and 12.8, 13.7 and 18.3 as well as 11.8 and 9.8 % with April and June sowings, respectively, compared to May sowing. ET100% showed superiority over than ET85% and ET70% in improving sunflower yields and its attributes, but WUE did not affect. Sunflower sown in May and irrigated with ET100% gave the maximum values of seed yield and its attributes and WUE surpassing other interaction treatments. In June, WUE value increased under severe water deficit i.e. ET70% comparing to moderately water–stressed (ET85%) or well–watered conditions (ET100%).
显示更多 [+] 显示较少 [-]ORGANIC PEA SPROUT IN DOOR TO IMPROVE PIE QUALITY
2018
E. Ahmed | Nashwa Abo El-Azam | U. El-Behairy | M. Abdallah
nsidered to be more health- beneficial and nutritive. The effect of sprouting pea seeds at open field and laboratory on the green sprouts yield characters and their nutritional values were studied. Result revealed that number of shoots, fresh and dry yield of pea sprout per square meter was increased significantly under laboratory condition over open filed. Protein content was found to increase in green pea sprout at laboratory as compared with open field. Conversely trend was occurred for carbohydrate and lipids. Sprout grown under open filed had the highest content of P, K, Ca, Mg and Fe compared with laboratory ones. On the other hand, higher vitamin E and C (853.6 and 51.1 mg/100g, respectively) was observed as grown under open filed than laboratory (189.1 and 48.6 mg/100g, respectively). The effect of partial replacement of wheat flour with 12.5% and 25% of green and etiolated pea sprout flour on the sensory evaluation and amino acids profile of pea pie were also studied. Supplemented pie with etiolated pea sprout with 12.5% or 25% was more preferable by panelists than green sprout flour and nearly to control. The present work confirmed that the recommended supplementation of refined wheat flour should be up to 12.5% of pea sprout flour. Values of protein efficiency ratio (PER) of pea sprout pies were ranged from 1.06 to 1.69 which higher than control (0.76). The essential amino acid index (EAAI) of pea pie supplemented with 25% green pea sprouts was useful for food since the value is above 80%. Also, the biological value exhibited the highest value in the same pie. However, highest nutritional index (NI) was obtained from pie supplemented with 25% green pea sprouts (23.46%) over other treatments. Therefore, combination of wheat flour with pea sprout flour can be recommended for high nutritional quality for human, Since it have good protein quality because the amino acid compositions of wheat and peas complement each other, producing a balanced mixture of amino acids.
显示更多 [+] 显示较少 [-]THE EFFECT OF CROSS AND RECIPROCAL CROSS ON PRODUCTIVE PERFORMANCE, FERTILITY AND HATCHABILITY FOR LOCAL CHICKEN
2018
M. Eltohamy | M. Mahrous | Lamiaa Radwan | A. Galal
The objective of this present study is Studying the effect of crossing and reciprocal cross on productive performance, Fertility and hatchability for local chicken. The experiment was carried out in the farm of the Faculty of Agriculture - Ain Shams University. Their experimental research began when birds from two local breeds 22 week of age, where, sixty chickens (30 Fayoumi breeds, 30 Sinai breeds).were used at 26 weeks of age semen was collected artificially from 12 cocks (6 Fayoumi , 6 Sinai).semen from each cock artificially inseminated 48 female within each breed. Were attribution taken to be a parent stock. They were housed in batteries and then they transferred into individual batteries until the end of the experiment (36 weeks of age). The two breeds were mated and four crosses were produced Male Fayoumi*Female Fayoumi (FF) , Male Fayoumi*Female Sinai (FS) ,Male Sinai*Female Sinai(SS) , Male Sinai*Female Fayoumi (SF) After the second generation hatching ,the resolutely indicated that (FF) breed had the highest Fertility percent while the (SF)cross was the highest Hatchability calculated from the total eggs and also from fertile eggs . and Individual body weight (in grams) was recorded for each sex separately within each breed at 0, 1, 2, 3, 4, 5, 6, 7, 8 weeks of age. Male Sinai*Female Fayoumi (SF) was found to be the best breeds in terms of body weight and vitality and better in food conversion. The most important results observed from this study indicated that the (SF) cross had the best in fertility, the best hatchability calculated from total and fertile eggs, body weight and body weight gain. So, it could be concluded that, cross procedure could be used in order to achieve genetic improvement from local breeds, which mean the possibility of increasing our production and hence on consumption from our local breeds and reducing on dependence from foreign breeds.
显示更多 [+] 显示较少 [-]CHANGES IN THE STRUCTURE OF THE AGRICULTURAL IN EGYPT HOLDINGS: 1929-2010
2018
Eman Mohamed | M. El-Eraky | M.M. Nasr | Eman Mohamed,
Agricultural land holdings went through several changes during the period 1929-2010 due to the changes in the economic orientations and the underpinning economic policies. The study shows that average area of a land holding has declined from 6.13 feddan in 1929 to about 2.19 feddan in 2010. However the average area of a land holding in the old lands has declines from 1.93 feddan in year 2000 to 1.61 feddan in 2010. In contrast the average area of a land holding in the new lands is almost fixed at 9.6-9.7 feddan during the period 2000-2010. To assess the inequality of the distributions of land holdings the study estimated the Gini coefficients of land holdings for several agricultural censuses. The Gini coefficients were rather high for the years of 1929, 1939 and 1950 with the corresponding values of 0.892, 0.783 and 0.733 respectively. After the 1952 revolution and the issuance of the land reform laws the distributions of land holdings became more equitable as it became evident from the Gini coefficients of 0.597, 0.532 and 0.582 for the years of 1960, 1980 and 1990 respectively. But apparently there was a reversal in the distribution of agricultural land holdings as the Gini coefficient has shown an upward trend during the period 1990-2010. The Gini coefficient increased from 0.582 in 1990 to 0.628 in year 2000 and then to 0.658 in 2010. This upward trend could be explained by the tendency to concentrate the newly reclaimed agricultural lands in the hands of large farmers and investment companies.
显示更多 [+] 显示较少 [-]ROLE OF LOCAL DEVELOPMENT FUND FOR ECONOMIC EMPOWERMENT OF RURAL WOMEN: CASE STUDY IN "TAHLA”, BANHA DISTRICT, QALUBIA GOVERNORATE
2018
Ayat Mohamed | M. Yehia | Jacinthe Rihan | Zeinb Abd-Elrahman
The resent study aims to identify the role of Local Development Fund (LDF), affiliated to the Ministry of Local Development in economic empowerment of rural women, to determine most important factors affecting the level of economic empowerment. Furthermore to identify the economic, social and health obstacles facing rural women. A study was conducted in "Tahla village", Banha district in Qalubia governorate. A random sample was selected including150 rural women from the beneficiaries’ of the Local Development Fund loans. A questionnaire was used during personal interviews with the rural women from July to August 2017. The data was tabulated and analyzed by using several statistical methods such as: range, arithmetic mean, standard division, correlation coeffi cient, and stepwise regression model using SPSS program. The study results indicated that the economic empowerment indicator ranges between (43) - (29) with Arithmetic mean (36.8), standard deviation (3.36). The indicator range was divided into 3 equal categories. The results also showed that (44.7%) from the total population sample fell in the medium category of the indicator. The high category included (36.7%), and the lowest category included (18.7%) from the total sample population. The data analysis using the Multi Regression coefficient was statistically significant at the forth step were the value of “F” calculated was (12.94) at the level of significance 0.01. The Determination coefficient was (0.284) which means that only four variables from the total of the independent variables explains (28.4%) of the total variance in the economic empowerment in the study sample which are as follows: household condition, husband age, respondent age, and woman social recognition in her society.
显示更多 [+] 显示较少 [-]EVALUATION OF WHEAT FLOUR BLENDED WITH DIFFERENT RATIOS OF MORINGA OLEIFERA LEAVES AND SEEDS
2018
A.R., Khalaf | M.H., El-kalyoubi | M.F. Khallaf | A.S. Hussein | I.F. Helmy
Chemical composition, minerals content, amino acids, fiber fractions, fatty acids profile, total phenols, total flavonoids and antioxidant activity were determined in wheat flour (WF) 72%, moringa leaves powder (MLP), defatted moringa seeds powder (DMSP) and moringa seeds (MS). Pasting profile and rheological properties of blends supplemented with MLP at levels of 3, 6, 9 and 12% or DMSP at levels of 5, 10, 15 and 20% were also studied. The highest moisture and carbohydrate contents were found in WF (12.60 and 85.05%), respectively. MLP had higher ash and fiber contents (8.87 and 7.91%), respectively, while, protein and fat contents were higher in DMSP and in MS. Mineral content (Ca, K, Mg, P, Na and Fe) in MLP was the highest, while DMSP was higher in Zn content than that of other samples. Fiber fractions of WF were lower than that of both MLP and DMSP. Total essential amino acids of DMSP was higher (19.25%) than that of MLP and WF (12.45 and 4.16%), respectively. Oleic acid was the predominant fatty acid (66.85%) in moringa seeds oil. MLP had the highest value of total phenolic, total flavonoid and antioxidant activity (11.97, 8.02 and 15.87 mg/g), respectively. Color measurements showed that all of MLP, DMSP and WF blends decreased in L*, a*,however, they increased in b*, saturation, hue and ∆E values. Supplementation with MLP and DMSP at all levels decreased the peak viscosity, trough, breakdown, final and setback viscosities. While, it increased water absorption, dough development time, mixing tolerance index and dough weakening. On contrary, arrival time and dough stability were decreased. Also, MLP and DMSP decreased the extensibility, resistance to extension, maximum resistance to extension energy of dough and the proportional number.
显示更多 [+] 显示较少 [-]ISOLATION, IDENTIFICATION AND BIOCONTROL OF SALMONELLA TYPHIMURIUM IN KARIESH CHEESE BY BACTEIOPHAGE
2018
Atef Fayed | Ragia O. Mohamed | M.A. Hassan | A.E. Fayed
The study aims to assess the possibility of biological control on one of the most serious pathogenic microbes that found to infect Kariesh cheese, namely Salmonella typhimurium. To achieve this object, firstly a total of 20 Kariesh cheese samples were collected randomly from various markets located at Cairo and exposed to microbiological isolation and identification of S. typhimurium. The obtained results revealed that, S. typhimurium was detected in 30% of surveyed market Kariesh cheese according to the strain identified by polymerase chain reaction (PCR) technique. Secondary, five sewage water samples were obtained from Fac. of Agric., Ain Shams Univ., and Shoubra EL-Kheima station of drinking and sewage water for specific bacteriophage isolation and morphology particles of Salmonella bacteriophage was examined by transmission electron microscope. Third, pasteurized skimmed buffalo’s milk was converted into experimental Kariesh cheese at 40oC by milk inoculation with 2% of freshly activated yoghurt bacterial starter culture and then milk was divided into 5 equal portions. The 1st portion considered as control. The 2nd, 3rd, 4th and 5th portions were contaminated with equal level (1%) of S. typhimurium suspension containing 105 colony forming units (CFU)/mL, previously isolated from foregoing surveyed Kariesh cheese samples, followed by adding phage suspension, from which isolated from sewage water, containing 108 plaque forming units (PFU)/mL at the levels of nil, 1, 2 and 3% respectively. All portions were separately incubated at the same temperature up to curdling. The curds were cut and individually filled into stainless steel moulds lined with cheese cloth and consolidated by a slight pressure for 24 h. The blocks of curd were then cut, dry salted using 2% NaCl (w/w) and packaged into plastic containers. Experimentally, there were proportional reductions in lactic acid bacteria (LAB) population as the level of phage spiked into cheese milk increased, as which the reduction rate of LAB count during cold storage period (CSP) prolonging was however declined. In terms of health safety, although the number of pathogen microbe added was gradually reduced due to the acid developed by prolonging the Cold Storage Period in the absence of phage, but it stilled present until the end of experimental period. While, the pathogen was completely eliminated within 7 days of cheese age when the phage suspension (108 PFU/mL) has been spiked at the level of 1% at least. The contamination of experimental Kariesh cheese with S. typhimurium led to weaken the ability of cheese curd to drain whey as explained from the dry matter (DM) content which decreased due to the presence of pathogen and increased by the pathogen elimination with bacteriophage, which resulted also to increase the protein /DM content. The ash content reduced by both reasons, namely the contamination with S. typhimurium and/or the spiking level of phage suspension. The presence of S. typhimurium slowed the LAB population and acid production by them. Finally, as a conclusion, the spiking of Kariesh cheese milk with 1% Salmonella typhimurium phage suspension (108 PFU/mL) is quite enough to eliminate this microorganism when it present at the level of 1% suspension containing 105 CFU /mL.
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