Marine plastic pollution (MPP) is one of the most pressing issues especially for fast-growing economies in the Global South where addressing it involves both government and personal actions to achieve effective waste management policies. Alternative modelling strategies accounting for personal traits and beliefs (latent attitudes) which are unobservable characteristics are frequently overlooked in policy assessment studies. This study combines contingent valuation and latent traits questions to derive the willingness of Indonesian respondents to support MPP mitigation initiatives. One and two-step models are compared to test the sensitivity of results to modelling assumptions. Latent traits help to understand the willingness to pay (WTP) for MPP and one and two-step approaches produce comparable results. On average respondents are willing to pay £15, per person, per year to reduce MPP, or 2% of the average monthly salary. Local and international organizations should consider motivations and latent traits when designing MPP mitigation strategies.

A contingent valuation study is conducted in three locations in Turkey using a total of 1362 observations to elicit willingness to pay (WTP) to avoid the acute respiratory illness (three days of severe coughing and throat pain). This is the first research of this kind in Turkey, and also one of a few studies conducted in developing countries. Median WTPs are estimated as 65, 51, and 83 PPP-adjusted 2012 USD for Afsin-Elbistan, Kutahya-Tavsanli and Ankara, respectively. Income elasticities of WTP are derived as 0.8 for Afsin-Elbistan and tested statistically indifferent from 1.0 for Kutahya-Tavsanli, and Ankara, and are found to be greater than the cases in existing studies conducted both in developed and developing countries. We also find that 60 to 90 percent of WTP are devoted for avoiding pain and discomfort/restricted activity days, and much less weights are given for avoiding possible financial losses. As for the determinants of WTP, university graduates, those who have experienced coughing within one month, have spent out-of-pocket medical expenses and actually lost some part of their income due the last experienced minor symptoms are willing to pay more to avoid the future acute respiratory illness while women and the household using coal as the main source of home-heating are willing to pay less in one or more study areas. New air quality standard for PM10 (transition from 150 μg/m3 to 40 μg/m3 by 2019) causes the reductions in minor respiratory symptoms by 11, 8, and 4.4 per person, and the resulting welfare gains are calculated as 157 million, 123 million, and 1464 million PPP-adjusted 2012 USD for Afsin-Elbistan, Kutahya-Tavsanli and Ankara, respectively.

Coral reefs constitute the most biologically productive and diverse ecosystem, and provide various goods and services including those related to fisheries, marine tourism, coastal protection, and medicine. However, they are sensitive to climate change and rising temperatures. Taiwan is located in the central part of the world's distribution of coral reefs and has about one third of the coral species in the world. This study estimates the welfare losses associated with the potential damage to coral reefs in Taiwan caused by climate change. The contingent valuation method adopted includes a pre-survey, a face-to-face formal survey, and photo illustrations used to obtain reliable data. Average annual personal willingness to pay is found to be around US$35.75 resulting in a total annual willingness to pay of around US$0.43 billion. These high values demonstrate that coral reefs in Taiwan deserve to be well preserved, which would require a dedicated agency and ocean reserves.

Recently, greenhouse gas (GHG) emissions become the hottest issue in the transportation sector. The air transport sector contributes approximately 2% of global greenhouse gas emissions. Reducing greenhouse gas emissions from aircraft is one of the issues taken seriously by the transportation sector. However, air transportation has implemented several ways to reduce carbon emissions, and one of them is by launching a carbon offset program. This study estimates the willingness among Malaysian airline passengers to pay for a carbon offset program to have a better environmental performance. Using a double-bounded dichotomous choice of contingent valuation method (CVM) estimates how much air passengers would be willing to pay to offset carbon emissions generated by their travel. The results obtained from this study suggest that the additional fee for airline tickets will be RM86.00 can be charged to have a better environmental performance.

In most developed countries, such as the USA, the E.U., and East Asia, the importance of public infrastructure asset management has been stressed for a long time. Among the various types of public infrastructure, sewerage systems are one of the most cost-intensive facilities to manage. Sewerage systems are considered highly difficult to manage due to the undetermined level of service needed, different standards of user satisfaction, and the large gap of service understanding between experts and users. To address these issues, this study aims to define the appropriate target level of service improvement by combining consumers’ expected level of service and complaint data. In this study, the case of the inland flood management project in South Korea is investigated because of the global trend of increasing flood damage. The complaint data represent the frequency of flood damage in the area. Using the contingent valuation method, we found that people want to use 25% of their current monthly sewage bill on the management project. In addition, the results of this study demonstrate that people prefer to deal with the problems caused by old service infrastructure when it can be handled at a lower cost during early stages.

The South Korean government is seeking information on the environmental conservation value (ECV) of Cypripedium japonicum, a plant on the first-level priority endangered species list of the Korea Ministry of Environment, as well as on the Red List of the International Union for Conservation of Nature. This research paper aims to assess the ECV by employing contingent valuation (CV) to elicit people’s willingness to pay (WTP) for its conservation. To achieve this aim, in May 2020, a CV survey of 1,000 interviewees in South Korea was carried out employing a closed-ended question. The average household WTP is estimated to be KRW 3,770 (USD 3.07) per annum and secures statistical significance. From a national point of view, using information on the national population, this value comes to KRW 76.72 billion (USD 62.42 million) per year. Although the cost of conserving the species has not yet been accurately estimated, the ECV seems to be larger than the cost of conservation. Thus, it is socially desirable to conserve Cypripedium japonicum, and the conservation should be carried out in a stable and continuous manner.

Noise is the most frequently encountered type of environmental pollution in everyday life and has a direct negative effect on humans. Individuals who are constantly exposed to noise tend to have a high incidence of cardiovascular disease and hypertension. Noise sources range from construction sites to political rallies and assemblies, but traffic is one of the most long-lasting and chronic sources of noise. Previously, researchers have conducted valuations of road traffic noise reduction, but they did not consider residents’ annoyance levels in response to traffic noise. However, individuals’ annoyance levels affect the economic value of noise reduction policies and thus must be considered to obtain an accurate estimate. Therefore, this study investigated residents’ willingness to pay for traffic noise reduction depending on their annoyance level. We used the contingent valuation method and a survey to analyze how much 1022 respondents in Korea were willing to pay for noise reduction. We found that people who were annoyed and extremely annoyed by noise had a willingness to pay KRW 8422 (US $7.55) and KRW 9848 (US $8.83) annually per household, respectively, to reduce their annoyance level to zero. In addition, we determined the economic benefits of noise reduction policies using the respondents’ willingness to pay to reduce noise by 1 dB(A), which totaled KRW 3.28 billion (US $2.91 million) per year. The results of this study provide estimates of the annual benefits of traffic noise reduction considering residents’ annoyance level.

Public acceptance of treated sewage (TS) reuse in agriculture is a key element in successful implementation of TS reuse projects, but relevant research on the topic is limited. This study examined public willingness to accept (WTA) and willingness to pay (WTP) for agricultural products derived by irrigation with TS in Lorestan province, Iran, applying the contingent valuation (CV) method. The agricultural products determined for the study included corn, peaches, apricots, and plums, while TS was introduced in three qualities [Q1, complete TS treatment (i.e., physical treatment, aeration, and chemical treatment); Q2, partial TS treatment (i.e., physical treatment and aeration); and Q3, no TS treatment]. With reference to WTA, products irrigated with Q1 TS received 62.7% positive responses, while products irrigated with Q2 TS and Q3 TS received 21.3% and 17.0% positive responses, respectively. With reference to WTP, data showed that if the price of products derived by irrigation with TS was less than that of products irrigated with fresh water, some people would be willing to pay for these products (52.0% positive responses versus 48.0% negative responses). Awareness had a significantly positive impact on WTA1 and WTA2 (products irrigated with Q1 TS and Q2 TS, respectively) as well as on WTP1, WTP2, and WTP3 (products irrigated with Q1 TS, Q2 TS, and Q3 TS, respectively). Similarly, information sources had a significantly positive effect on WTP1, WTP2, and WTP3. Overall, individuals with high levels of health risk perception and high awareness showed high WTA, while non-processed corn and men were associated with low WTA. Concerning WTP, individuals with high awareness and those who had access to information sources showed high WTP, while men were associated with low WTP. Information about the importance of TS reuse, reduction of prices of products derived by irrigation with TS, and promotion of public confidence in TS are essential to increase public WTA and WTP.

Securing a moderate level of social acceptance for obnoxious facilities, public facilities that have negative effects, such as odors, noise, or other disruptions, is critical to infrastructure plans. For wastewater treatment plant (WWTP), also obnoxious facilities, upgrading and expanding the capacity of existing WWTP, are more important than the construction of new plants, in some regions. This study analyzes and compares the social acceptance of different types of WWTP upgrades and capacity expansion projects. Contingent valuation method is used to elicit South Korean households’ willingness to pay (WTP) for preventing the expansion of a WWTP. The aggregated WTP is interpreted from the perspective of social conflict costs. The results show that the annual mean WTP of South Korean households to prevent WWTP expansion ranges from KRW 32,058 (US $27.61) to KRW 45,793 (US $39.44) depending on spatial location, which implies that the social conflict costs for the WWTP expansion in South Korea are considerable. It is also found that an underground WWTP at current site is a best alternative to lower the social conflict costs; it is even better than relocation an existing WWTP to another area. Several related policy implications are provided based on the analysis results.

The South Korean Government is considering designating Jaran Bay, the habitat of the endangered marine species, Neophocaena asiaeorientalis, as a marine protected area. The Government needs information about public acceptance and the economic benefits of the designation. To unveil the information, this article aims to examine the public willingness to pay (WTP) using a contingent valuation based on a nationwide survey of 1000 households. As a WTP elicitation method, the one-and-one-half-bounded question format of asking an interviewee whether she/he has the intention of paying a presented bid through annual income tax was adopted. The WTP for the designation was statistically significantly estimated to be KRW 2665 (USD 2.27) per year per household. The estimate of the annual national value amounted to KRW 53 billion (USD 45.30 million). This value is by no means small, but it would take a huge amount of effort to elicit public consensus on the designation considering that a significant proportion of respondents (64.4%) revealed zero WTP.