Decisional models in furniture marketing

Hinescu, A.

Decisional models in furniture marketing

1995

Hinescu, A. (Universitatea "1 Decembrie", Alba Iulia (Romania))

Theoretical and practical considerations in modern decisional methods for furniture marketing. More detailed presentations are made for models applied with good results in the promotional marketing for furniture, such as models based on the theory of strategic games and models based on bayesian analysis.

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AGROVOC Keywords

analyse statistique commercialisation mercadeo meuble modele modelos muebles promotion des ventes toma de decisiones travail du bois

Bibliographic information

Published in

Industria Lemnului and Mobila (Romania)

Issue 3 ISSN 1221-6844

Pagination

pp. 11-14

Other Subjects

Prise de decision; Analisis de costos y beneficios; Analyse cout avantage; Promocion de ventas; Elaboracion de la madera; Analisis estadistico; Analyse economique; Analisis economico

Language

Romanian; Moldavian; Moldovan

Note

Summaries (En, Fr, Ro)

1 ill., 3 tables, 10 ref.

Type

Numerical Data; Summary

In AGRIS since: 1996-08-15

Format: AGRIS AP

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Decisional models in furniture marketing

1995

AGROVOC Keywords

Bibliographic information