Decisional models in furniture marketing
1995
Hinescu, A. (Universitatea "1 Decembrie", Alba Iulia (Romania))
Theoretical and practical considerations in modern decisional methods for furniture marketing. More detailed presentations are made for models applied with good results in the promotional marketing for furniture, such as models based on the theory of strategic games and models based on bayesian analysis.
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Este registro bibliográfico ha sido proporcionado por National Research and Development Institute for Soil Science, Agrochemistry and Environment Protection