Evaluation of efficiency and effectiveness of community-based ecotourism management at Ko Yaonoi community, Ko Yao district, Phang-nga province | เธเธฒเธฃเธเธฃเธฐเนเธกเธดเธเธเธฃเธฐเธชเธดเธเธเธดเธ เธฒเธเนเธฅเธฐเธเธฃเธฐเธชเธดเธเธเธดเธเธฅเธเธฒเธฃเธเธฑเธเธเธฒเธฃเธเธฒเธฃเธเนเธญเธเนเธเธตเนเธขเธงเนเธเธดเธเธเธดเนเธงเธจเนเธเธขเธเธธเธกเธเธเนเธเธฒเธฐเธขเธฒเธงเธเนเธญเธข เธเธณเธเธฅเนเธเธฒเธฐเธขเธฒเธงเธเนเธญเธข เธญเธณเนเธ เธญเนเธเธฒเธฐเธขเธฒเธง เธเธฑเธเธซเธงเธฑเธเธเธฑเธเธเธฒ
2007
Amnat Ruksapol(Maejo University at Chumphon, Chumphon (Thailand)) E-mail:keemook@hotmail.com
Objectives of this study were to determine indicators and evaluate the efficiency and effectiveness of community-based ecotourism management. The weighting score method was applied in this study. The indicators' weighting scores were ranked from 1 to 5, the least importance to the highest. The rating score of each indicator was given from 1 to 3, the lowest efficiency or effectiveness to the highest. As a result, thirty three indicators were selected for the evaluation of the efficiency and effectiveness of community-based ecotourism management at Ko Yao Noi Community. Secondary data, in-depth interviews of local leaders and questionnaire survey of the Ko Yao Noi Ecotourism Club members in total of 77 persons were employed in the data collection process. The evaluation found the overall efficiency and effectiveness of community-based ecotourism of Ko Yao Noi Community was high with the evaluation score of 2.59. The mutual learning and community-based ecotourism network scored the highest of 3.00. While the lowest score was 2.28, on economic development aspect. Other scores for natural and cultural conservation, capability of community organization, social and cultural development, and local people acceptance and participation aspects were 2.77, 2.61, 2.45, and 2.43, respectively.
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