CONSUMERS ATTITUDES TOWARDS MARINATED AND PASTEURISED VEGETABLE

Rodic, Vesna; Vlahovic, Branislav

CONSUMERS ATTITUDES TOWARDS MARINATED AND PASTEURISED VEGETABLE

2017

Rodic, Vesna | Vlahovic, Branislav

Taking into account the importance that marinated and pasteurized vegetables havein human nutrition, particulary in the seasons when needs for vitamins can not beprovided from fresh vegetable, authors in the paper analyze consumers attitudesand motives, which are obtained on the bases of conducted survey.Achieved results can be used by decision makers, both on micro, and macro levels,if their objective is to provide adequate assortment and quality of these products inorder to increase their consumption, which is consistent with WHO recommendations.

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