A Survey on the Farmer's Shipping Patterns and Satisfaction for Marketing Channels
2007
Kim, J.S. (Gyeongsang National University, Jinju, Republic of Korea)
The purpose of this study is to analyze the Farmer's shipping patterns and satisfaction for Marketing Channels. To carry out this objective, Selling behavior of 35 farmers and 34 farmer's groups were investigated. Included main analyzing contents are shipping patterns and method. marketing channels, the selecting factor of marketing channels, the satisfaction for marketing channels, etc. The selection of marketing channels is important for farmers in that it realizes their income.
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书目信息
页码
pp. 1-18
其它主题
Shipping pattern; Concurrence economique; Distribution equipment; Competencia economica; Marketing efficiency
语言
韩国人
注释
Summary(En)
14 tables
8 ref.
翻译的标题
농산물 산지출하자의 출하형태 및 만족도 조사연구
类型
Directory
2009-03-15
AGRIS AP
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